Here’s how Honeypot used Guerrilla Marketing to make their content travel for free

Kaya Taner and Emma Tracey. Kaya Taner and Emma Tracey, co-founders of Honeypot. The Berlin-based tech recruitment platform has more than 1, clients in Germany and the Netherlands but hopes to expand to 10 European countries in the next three years, including Ireland. Listening to her talk, it sounds like she kept her promise. If, that is, you exclude Antarctica. She has lived in Colombia , Ghana , South Africa , Australia , the US and Canada , often working for or building up publications and sites that investigate and profile countries for investors. How did this year-old Rathmines native get to here? Teaches you what hard work is too. After her globetrotting years she arrived in Berlin and met Kaya Taner, founder of mobile advertising tech company Applift.

Honeypot | Today’s Dating App

Startup dating app Honeypot caused a stir on the streets of London last week with its first guerrilla marketing stunt. A whiteboard was propped up outside one of the entrances to Liverpool Street Station, the third busiest railway station in the UK, emblazoned with a fake public shaming. She then wrote that she was breaking up with him, and that his dating app would never be as big as Hinge.

Rawlings posted a picture on his profile explaining the campaign which garnered more than 1, likes. He also gained 1, followers and his accompanying story was viewed 21, times.

(Honeypot dating app co-founder, doing some on but in a world of competitive dating apps I guess you need to do something to stand out.

Occupying a primarily desk-based job and on a mission to fend off the dad bod, I always try to get out on my lunch break and stretch my legs, so Covent Garden is an incredibly picturesque place to rack up my steps. Who would turn down an expense-free trip to the City of Lights? Seen the whiteboard and stalking me? But it must be said this effort from Rawlings is very clever. And delivering impact is something we know a thing or two about here at FieldHouse.

No joke. Bored of dating apps on offer and unsuccessful meeting people out, they sought a love-finding solution, an idea for which came from Uber. And lots of the time, single people have a tendency to be a bit spontaneous. Having initially planned to seek other halves with their project, Rawlings and his co-founders quickly adapted the idea from side project to business model and looked to fill what they believed to be a gap in the market.

Entrepreneur saves £9000 with DIY cardboard poster campaign

George Rawlings, Co-Founder of Honeypot, a brand new micro-dating app. The evening was filled with some great stories, and these are the five themes that have really stuck with me:. Everything from the leather used for the lookbook, scents of the hairspray through to the Spotify playlist have all been carefully crafted and overseen by Yulia.

They are loyal to experiences. This is even more important in the physical world and something you use regularly.

A dating app using location-based technology to help everyone meet new people instantly. Honeypot is launching their service across 50 location in London.

Everyone is looking for real connection when it comes to romance. And in theory, dating apps should make it easier to find that elusive someone — letting the user flick through thousands of faces via the convenience of a smartphone. But the experience can be a little…underwhelming. Apps like Hinge, Bumble, and Tinder mean endless swiping, lots of messaging, and very little chance of actually meeting anyone.

What small talk do you have? What do you say? More often than not the conversation just dies. With this revelation the concept of Honeypot was born. Their mission is to end the formality of online dating and get people actually meeting.


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However, London-based ‘micro-dating‘ app Honeypot might just have found the recipe for viral success, having racked up million.

A dating app for the spontaneous. Zero swiping, zero small talk; just spontaneous, real-life, real-time micro-dates moments after matching. Meet that day. All single and living in London, they were fed up with the formality of the London dating scene. After hours of mindless swiping and messaging, if a date did materialise, it would often follow the same format; Thursday night, drinks and potentially dinner all being well.

No more swiping, no more dating formalities. Micro-dates are super short, low stake dates. By using small, often unplanned, snippets of your day, which might otherwise be wasted, micro-dates enable spontaneous, efficient, low-stress, low cost dates. Time for a quick coffee?

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George Rawlings, Co-Founder of Honeypot, a brand new micro-dating app. The evening was filled with some great stories, and these are the.

From Sifted and others. Delivered 3 times per week. WillYouClick launches in the UK today — a dating app that cuts out the small talk by removing the chat feature. Instead of engaging in awkward online conversation, couples agree to meet at a series of pre-organised events. Even in their boom years, dating apps have struggled to attract big sums. But Younas predicts many other dating apps will find it difficult to charm venture capital funds.

WillYouClick cofounder and CEO Adam Robertson, who is hoping to raise in the upcoming months, says it can be tricky to pitch dating apps to investors. The UK’s general election is seeing dating-tech enter the fray, with left-wing activists running a Tinder bot to boost the Corbyn vote. But does it really work? Romantic matchmaking moved online years ago, so why are film directors still searching for actors the old fashioned way? By doing so, it hopes to reach profitability quicker than traditional dating apps.

So you think you can make a dating app? Here’s why it’s not so easy.

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Honeypot definition, a pot, as of glass or silver, for storing and serving honey. group of people: The unregulated dating app was a honeypot for catfishing and.

The administrator of your personal data will be Threatpost, Inc. Detailed information on the processing of personal data can be found in the privacy policy. In addition, you will find them in the message confirming the subscription to the newsletter. The honeypot demonstrates the various security concerns plaguing vulnerable industrial control systems. A honeypot set up to observe the current security landscape in smart manufacturing systems observed numerous threats—including cryptomining malware and ransomware—in just a few months, highlighting the new threats that industrial control systems ICS face with increased exposure to the internet.

While in the past ICS networks were traditionally proprietary and closed systems, the advent of the Internet of Things IoT has created manufacturing systems that have exposed devices and network ports to the internet. This also makes these systems vulnerable to more threats from bad actors — which could have dire implications when it comes to manufacturing plants or critical infrastructure.

To make the system seem real to hackers, researchers completely mimicked an entire factory , including programmable logic controllers, a human-machine interface HMI and other components.

How Honeypot nailed buzz marketing

This morning George, one of the founders of HoneyPot brand new micro-dating app found himself in a bit of a furore on social media. Commuters were greeted to this somewhat embarrassing and public call out from his ‘now’ ex- girlfriend! Last week a new dating app called HoneyPot launched in Clapham.

Honeypot Dating Ltd is an active company located in London, Greater London. View Honeypot Dating Ltd profile, shareholders, contacts, financials, industry and​.

Today is the release of the next in our Unblocking Success Podcast series, featuring special guest entrepreneur George Rawlings of Honeypot Dating. It was great to have George here in the Pimlico HQ joining host Ashley Mullins for a chat on all things business and the lowdown on that famous publicity stunt. Unlike Tinder, Honeypot specifically reveals single people within a local geo-fence known as the Honeypot.

This allows people to check-in and meet perspective dates within minutes. Talking his path in business, and much more, listen to the podcast here. Looking for plumbing services in London? Our team of experienced and qualified plumbers are available 24 hours 7 days a week , and able to tackle all plumbing challenges — from emergency plumbing to bathroom design and installation.

We’re more than just plumbers! From emergency electricians and skilled carpenters in London to blocked drain engineers and expert help installing, repairing and servicing appliances , Pimlico Plumbers is the largest independent service and maintenance company in London — and we’re proud to be celebrating over 40 years of service! Monday 6th January Pimlico Plumbers.

Pimlico Pipes Up – Pimlico Blog

It bridges the gap between online dating and meeting someone the old-fashioned way. The whiteboard shown above was left on Liverpool Street in London during morning rush hour. The sign is a fake public shaming aimed at a boyfriend who has allegedly been cheating on the writer. George came clean about the ruse on his Instagram :.

This great piece of buzz marketing went down extremely well in our office when someone shared it on Slack. Check out these responses on LinkedIn :.

It’s your first date with a potential partner you’ve been chatting to online. Rawlings, co-founder of the world’s first micro-dating app, Honeypot.

She was adorable with her Little Rose face half unfolded, and the Honeypot smell of her silken skin. Patsy dismounted from Honeypot and bade Stair Garland get on board. On Stair’s Honeypot rode Patsy, ordering and ranging everything everywhere. This was a negotiation which was better left to Honeypot and Derry Down. The surly ranter became softened for a time, and, though he spoke of her to others as ” Honeypot ,” he ruled his tongue in public. I thought my money was safe, but the other investors were all honeypots who were lying about their profits.

Digital Technology. Slang : Vulgar. Embellish your word knowledge with the words from the week of August 17 to August 23, ! Origin of honeypot First recorded in —75; late Middle English; see origin at honey , pot 1. Words nearby honeypot honeymoon , honeymoon bridge , honey mouse , honey mushroom , honey plant , honeypot , honey stomach , honeysucker , honeysuckle , honeysuckle family , honeysuckle ornament.